Thinking bigger and bolder, two students of Footwear Design & Development Institute (FDDI) namely, Ms. Dhanushika Ramesh and Mr. Jeffry Jacob met with a significant eye towards art on shoes.
In 2019, the duo ventured into a start-up ‘Briller’ with leather Patina shoes and by late 2020 were ready with a range of products consisting of Shoes, Belts, Wallets and Accessories for men.
Both the students have done B.Des. from FDDI, Chennai (Session 2014-18) and currently Ms. Dhanushika is perusing M.Des. from FDDI, Noida (Session 2020-22).
The Phoenix is an inspiration for Briller. The Egyptian bird lives for millions of years, resembling durability, reaching new heights and turning to ashes thus, reincarnation of another Phoenix once in a million years, pointing towards the refurbishment element in Briller.
Briller epitomizes the absolute pinnacle of English shoemaking, with a stunning selection of leather shoes for men. Their ideas and inputs look forward to producing products that are not just a pair of footwear, but, an eclectic piece of artwork.
Patina is the result of various intricate techniques for coloring and providing textures to the leather and enhancing lively textures & shades using solvents, essential oils and creams. Couple of hundred hours are spent to derive desired colours that are mixed with a variety of seasonal colors from exotic palettes. Precise brushes, sponges, rags of cloth and shading skills sing in symphony on a pair of handmade shoes from Briller.
The guidance and mentoring by the faculty of FDDI and the curriculum designed by FDDI has resulted in these students becoming budding entrepreneurs.
Such budding successful start-up contribute significantly to the Indian economy which are going to be the backbone of new India.
