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Dr. Jyoti Bhasin Chaudhry - FDDI

Dr. Jyoti Bhasin Chaudhry

Senior Faculty, Grade-I
School of Retail & Fashion Merchandise
Specialization:
Retail and Fashion Management
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Profile & Biography

◼️ Academic Qualifications

▸ Ph.D. in Home Science (Clothing & Textiles), September 2017 from Banasthali Vidyapith, Rajasthan

▸ UGC NET Qualified, Dec 2005

▸ M.Sc. Home Science (Specialization: Textiles and Clothing), Lady Irwin College, Delhi University, Batch: 2003-2004.

▸ B.Sc. Home Science (Honours), Lady Irwin College, Delhi University, Batch: 1999-2002.

▸ B.Ed. (Full Time) from Department of Education, Lady Irwin College, Delhi University, Batch: 2004- 2005.

◼️ Areas of Expertise

▸ Textiles, Fabric Science, Traditional Indian textiles, Garment manufacturing, Elements & Principles of Design, Fashion Trends, Fashion accessories, Visual Merchandising, Quality Assurance, Fashion Forecasting, Fundamentals of Retail, Design Thinking etc.

◼️ Professional Experience

▸ 20 Years

◼️ Research & Publications

9

▸ Paper titled, “Determinants of Consumer’s Intention to Purchase Traditional Indian Apparels” in Asia-Pacific Journal of Management Research and Innovation, Volume: 16 issue: 4, page(s): 322-334, Dec 2020, Sage Publications, ISSN : 2321-0729

▸ Assessing the Impact of Psychological, Environment and Health Consciousness factors on Purchase Intentions of customers in Green Cosmetics, SEEJPH Volume XXVI, S2,2025, ISSN: 2197-5248; Posted:03-02-25, Elsevier, Scopus

▸ Book Publication-‘The Concepts of Apparel Manufacturing’, Evincepub Publishing; 1 edition, August 2019, ISBN-10: 9389125774

◼️ Professional Memberships

▸ Lady Irwin College Alumnae Association

▸ Home Science Association of India

◼️ Brief Profile:

▸ Dr Jyoti Bhasin Chaudhry is Ph.D from Banasthali Vidyapeeth, Rajasthan and UGC NET qualified. She has done M.Sc from Lady Irwin College, Delhi University with specialization in Textiles & Clothing.

▸ She has more than 20 years’ of teaching experience to both under graduate and post graduate students.

▸ To expand her knowledge, she has taken part in FDPs on Design Thinking and done additional online certificate programs on UX/UI for Beginners and Design Thinking. Dr Jyoti has presented research papers in National & International conferences & published papers in the journals of repute. She has many online articles on her credit. She has authored a book titled ‘The Concepts of Apparel Manufacturing’. She has keen interest in textiles, fashion, merchandise knowledge, and apparel manufacturing. She has been Scientific Reviewer / Technical Committee Member of International Conference on Apparel Textiles and Fashion Design. Few of her work like Catalogue 1: Animals Motifs from Traditional Indian Embroideries has been copyright.