Profile & Biography
▶ Academic Qualifications
▸ B. Tech in Footwear Technology, Dayalbagh Educational Institute, Agra
▸ MBA in Retail and Fashion Merchandise, Footwear Design and Development Institute, Noida
▶ Areas of Expertise
▸ Retail Merchandising, Range Planning & Assortment Strategy, Footwear Product Development, Sales & Inventory Analysis, Client & Vendor Management
▶ Professional Experience
▸ Merchandiser with 5 years of experience in the footwear industry, specializing in women’s category. Skilled in seasonal range planning, assortment building, and sales-driven merchandising strategies to maximize product performance. Strong expertise in sales analysis, inventory planning, and cross-functional coordination with product, supply chain, and marketing teams. Experienced in client management, cost negotiations, and translating market insights into profitable product decisions.
▶ Projects & Consultancy
▸ Developed merchandise mix and supported product launches.
▸ Prepared Merchandising Manual - “Dear Employee”
▸ Client Collaboration & Product Finalization
▸ Conducted market visits and competitor analysis to identify gaps and opportunities.
Pragya Bali is a Faculty in Retail & Fashion Merchandising with over 5 years of industry experience in the retail sector. She holds an MBA in Retail & Fashion Merchandising from Footwear Design and Development Institute (FDDI), Noida, and a B.Tech in Footwear Technology from Dayalbagh Educational Institute, Agra. Her core areas include retail merchandising, assortment planning, product development, and sales & inventory analysis. She has hands-on experience in seasonal range planning, client management, and translating market insights into commercially viable product strategies for leading international brands. Pragya has also developed a comprehensive merchandising SOP manual to streamline processes and enhance team efficiency. She brings strong industry exposure into the classroom and is committed to bridging the gap between academic learning and real-world retail practices.
